160 Richmond Hill Drive
Asheville, NC 28806
Office: 828-252-3678
Office: 828-252-3689
Fax: 828-252-3614

 

Album Release Publicity

Pricing: Call for Pricing.

Services: The goal of this program is to create a comprehensive and intensive national publicity campaign to try and generate immediate sales upon release. Macro-Management will use our extensive database, and relationships to design the most effective and productive publicity mailing to radio, press, and television for your release. All packages sent by Macro-Management will be followed up with phone calls/emails. A fully comprehensive press report will be sent to the client every two weeks, or within 48 hours of clients’ request.

Clients Responsibilities: Payment for this service is due up front, and Macro-Management will pay for the mailing supplies, but shipping costs will be billed to the band after the initial shipment. Client must also be available for interviews, questions, and requests during publicity campaign.

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Tour Publicity

Pricing:

1-10 Shows; $750.00
10-15 Shows; $850.00
15-20 Shows; $1200.00
20-25 Shows; $1500.00


Services: The goal of this program is to create a comprehensive and intensive publicity campaign in the markets that the client is touring. This program focuses on regional publications, radio, and television. Macro-Management will use our extensive database, and relationships to design the most effective and productive publicity mailing to radio, press, and television for your tour. All packages sent by Macro-Management will be followed up with phone calls/emails. A fully comprehensive press report will be sent to the client every two weeks, or within 48 hours of clients’ request.

Client Responsibilities: Payment for this service is due up front, and Macro-Management will pay for the mailing supplies. The mailing cost for 15 packages is included in this program, but any packages after that will be billed to the band after the initial shipment. Payment for these packages is due within 30 days of billing. Client must also be available for interviews,
questions, and requests during publicity campaign.

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Street Team Management and Database Design

Package 1: Community Development Package

The database will be specifically designed for your project, for this, there will a one-time set up fee of $500. Our packages include 2 newsletters per month, 1 round of demographically targeted street team invitations weekly (MySpace, Craig's List, etc.) and detailed reporting. We will package & mail your promotional materials and attach an invoice to your monthly statement. For up to 5 shows per month, our fee is $300 + postage monthly. Then, $400 + postage for up to 10 shows, $500 + postage up to 15 shows and $600 + postage for 15 or more! It's more than database management… it's building a community!

Package 2: Fixed-Rate Package

We will use your existing mailing list to send fliers and posters to your street team. We will package & mail your promotional materials and attach an invoice to your monthly statement. The rate is $50 per show and there is a 4 show per month minimum.

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Album Release Marketing

Pricing: 10% of the budget to be spent ($5000.00 budget would be $500.00 to Macro-Management). Minimum Marketing Budget of $3000.00.

Services: The goal of this program is to manage and negotiate the best deals possible on web, print, and radio marketing for the clients’ album. Our expertise in releasing albums on the national stage, as well as the professional marketing relationship we have made over the years will insure that you will get the best results for your marketing dollars.

Clients Responsibilities: The client has a checking account that can be used to obtain these marketing programs. Macro-Management will setup, sign, and prepare insertion orders for all programs. Payment for all marketing expenses will be
due up-front.

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